pinstorm

Speaking to CNBC-TV18, Mahesh Murthy, CEO, Pinstorm said the ad sales team needs to get integrated. He stated that it would take a year to integrate the ad sales and to come up with a meaningful offering for intermediaries.

Microsoft is in a curious position as it has virtually no play in search advertising and is number three in this business, added Murthy. However, they have more cash than Yahoo!. According to him, Microsoft is simply using Yahoo’s platform and customers and wants to buy their way in the advertising business.

Search Marketing Seminar on 26th September 2006, at Taj lands end mumbai and 28th September 2006 at India Habitat center, Delhi.

The IAMAI Seminar on Search Engine Marketing will open you eye to the potential.

Listen to expert from Yahoo, Google and MSN. Marketers Like Taj Hotel, Naukri.com and Sharekhan.com who use the medium to their best. And Specialist Search Marketing firm Pinstorm. In the distinguished company of media gurus like sreekant khandekar.