Email appending

mirowais's picture

Email appending is the process of adding an individual's email address to his or her record in an organization's database(s). An organization sends a file of data with the names and physical addresses of constituents to OptinBuilders. We match the data against a permission-based database containing postal and email addresses to produce a corresponding email address match. We then return a file of data to the organization that includes the newly added email addresses.

Email append services will enrich your customer file by appending useful data elements, such as email address, demographic characteristics, recreational interests and financial status to your records. When you have a better understanding of your customer base and can distinguish characteristics, you can improve list response rates by designing messages that speak directly to your customer's desires.