Finally, DRM Free 'iTunes Plus'

Apple Computer has reportedly finally launched DRM-free music under its "iTunes Plus" service.

"iTunes Plus" will feature EMI's digital catalog, including singles and albums from 'Coldplay', 'The Rolling Stones', 'Norah Jones', 'Frank Sinatra', 'Joss Stone', 'Pink Floyd', 'John Coltrane', and 'Paul McCartney'.
Speaking on the occasion, Steve Jobs, Chief Executive Officer of Apple, said, "Our customers are very excited about the freedom, and amazing sound quality of 'iTunes Plus'. We expect more than half of the songs on iTunes will be offered in 'iTunes Plus' versions by the end of this year."

Eric Nicoli, Chief Executive Officer, EMI Group, said, "This is a tremendous milestone for digital music. Consumers are going to love listening to higher quality 'iTunes Plus' tracks from their favorite EMI artists, with no usage restrictions."

With the release of "iTunes Plus", customers can now download tracks by their favorite EMI artists, without limitations on the type of music players, or number of computers that these songs can be played on.

"iTunes Plus" songs purchased from iTunes will play on all iPods and other digital music players, Mac or Windows computers, and widescreen TVs with Apple TV, claims Apple.

In addition, iTunes is offering customers a simple, one-click option to upgrade their library of previously purchased EMI content to the "iTunes Plus" versions.

Meanwhile, the DRM-free tracks with 256 kbps AAC encoding will be available for just $1.29 (Rs 54.50 approx) per song. Alongside, iTunes will continue with its old service, offering DRM tracks at 99 cents per song.

Previously purchased EMI content can be upgraded to "iTunes Plus" versions for a price of 30 cents per song and $3.00 (Rs 122 approx) for most albums.

Source : http://www.techtree.com/India/News/Finally_DRM_Free_iTunes_Plus/551-81383-643.html

Regards,
Kumar Thirumal.