Strategic Issues and Management of Business in IT AND ITES Industries

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FOR WHOM

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<!--[endif]-->Graduate or postgraduate  in any discipline with minimum 50% marks at graduate or post
graduate level;

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<!--[endif]-->Currently holding middle to senior management position
in  IT service division of any company
or in an organization involved in IT, ITES, and related businesses

<!--[if !supportLists]-->·        
<!--[endif]-->Individuals planning to shift to IT,  ITES and related business from existing
industry/segment

<!--[if !supportLists]-->·        
<!--[endif]-->Experience –  5
+ years

<!--[if !supportLists]-->·        
<!--[endif]-->Busy executives 
feeling the need for a properly designed and conveniently delivered
program that provides  focus on both
strategic issues facing information product business and managerial challenges
to deal with the same; their aim is to participate in a program that will
enable them to  acquire  key 
skills in the areas of strategy 
and  management of  information product  business over a short period of time. 

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<!--[endif]-->Ambitious individuals who understands the value of
their time and money

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PROGRAM
OBJECTIVES

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<!--[if !supportLists]-->·       
<!--[endif]-->To
make  the participants understand  the subject of strategy and  how it is
specifically  deployed;

• To make 
  the participants understand 
  the subject of strategy
  and  how it is specifically  deployed for  managing IT, ITES  and related businesses  
• To help participants build and
  strengthen  their business and
  strategic   management
  capabilities  through exposing them
  to both strategic management skills and critical issues pertaining to IT, ITES and
  related businesses
• To help each participant select 2 job specific business
  challenge pertaining to his/her respective areas of  responsibility and get the same   resolved
  and executed on-the-job  by him/her under guidance  of 
  The Strategy  Academy [The
  SA]

<!--[if !supportLists]-->·       
<!--[endif]-->To
make the participants feel confident that the 
knowledge and capabilities acquired as part of the program has indeed
made them better equipped to face the current  challenges of IT, ITES  and related businesses
 vis-à-vis others who are not  undergoing similar program.

<!--[if !supportLists]-->·       
<!--[endif]-->To
transform the line of thinking of the participants , raise their level of ambition,
help them develop an attitude to take up all challenges proactively and make
them understand how such initiatives can open up opportunities for both their
organizations as well as for themselves.

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PROGRAM AVAILABILITY

• The
  Program will be delivered through live and two way interactive digital
  platform and will be  available
  in  10 top cities and towns of
  India
• Both
  “audio only” and “audio plus video” LIVE DIGITAL  platforms will be deployed
• Participants
  and participating companies will need to arrange for minimum 512kbps to
  2mbps line from BSNL/MTNL at their offices and homes for receiving live
  “audio only” services in respect of select number of sessions. The
  broadband services should available for “dedicated” use by the
  participants during the period the session is on. There must not be any
  “sharing” of the bandwidth indicated above with any other user.

All  formal sessions, to be delivered over the
digital platform,  will generally be
held once a week during 9am  to 3pm

KEY FEATURES OF THE PROGRAM

<!--[if !supportLists]-->·       
<!--[endif]-->This is a 9 
month  program,  consists of two key processes:

[1] KNOWLEDGE ENHANCEMENT 
PROCESS[KEP] and

[2] KNOWLEDGE APPLICATION PROCESSS [KAP]

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<!--[endif]-->Objectives of KEP is to effect significant
changes in the thinking and attitudes of the participants and also provide them
with threshold levels of general and strategic management inputs relating to IT, ITES and related businesses

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<!--[endif]-->KAP is concerned with resolving 3 business
challenges of strategic nature which are pre-selected and approved by the
participating  company before the
commencement of the program ; KAP also includes initiating the  preliminary steps needed  to 
execute the  recommendations made
by the concerned participants.

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<!--[endif]-->KEP runs for the first 3 to 4   months[ out
of the 9 month duration of program] with either
one-day-a- week or  2 continuous days
every fortnight or  3 continuous days
every month of  interaction with
Academy faculty [total 12 days]

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<!--[endif]-->KAP too starts at the same time as KEP but
during the first 3 to 4 months its emphasis is on project specific readings and
data analysis; KAP is a 9 month process and it   picks up speed after the participants complete the KEP and are
armed with reasonable levels of strategic and general management skills
relating to IT,
ITES and related businesses; the KEP  also helps the  participants  realize the
importance of  transforming their
thinking and attitude in order to become strategic and entrepreneurial and
acquire leadership qualities.

<!--[if !supportLists]-->·       
<!--[endif]-->KEP 
consist of 12 days of formal 
sessions, spread over 3 months,  
covering various transformational inputs and also  key strategic and general management  concepts relating to IT, ITES and related businesses;

<!--[if !supportLists]-->·       
<!--[endif]-->Sessions are held during  partly during  day
time[9am to 3pm] and partly during day-night [330pm -930pm] on the basis of  either 1 day
every week or 2 continuous days every fortnight or 3 continuous days at a
stretch per month  delivered over the  DIGITAL
platform [partly  LIVE “audio only”
services  and partly LIVE “audio plus
video” services]

<!--[if !supportLists]-->·       
<!--[endif]-->KEP also consists of 120 hours of live digital
services  which can be availed at the discretion of the participants at
their  homes outside office hours; These 120 hours of  facilitation services consists of :

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<!--[endif]-->A. Discussion Forum 1: Intra –
company discussions = 24 hours [20  number
@75 mins]

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<!--[endif]-->B. Discussion Forum 2:
Inter-participants group discussions [ involving managers of  various companies participating in the same
SIP; these discussions will be  led by
Subject coordinators to be   selected by
participants from the entire group participating in the same SIP] = 12  hours 
[10 sessions@75 mins]

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<!--[endif]-->C. Self study-80 hours - on [1]
concepts discussed in formal sessions, books and cases distributed, web based
materials and additional project specific concepts not covered during the formal
sessions and [2] special studies to be made specific to the on-the-job
assignments to be undertaken

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<!--[endif]-->D. Project discussion with
faculty of the Academy [during 4^th 
to 8 month]-company wise-during daytime/late evening = 4 hours [ 3
sessions @ 75 minutes per company over digital platform ]

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<!--[endif]-->E. Career counseling and
mentoring on self-transformation [one to one over phone ]

LIST OF SUBJECTS [To be delivered over 12 days]

TRANSFORMATION AND GENERAL MANAGEMENT:

<!--[if !supportLists]-->1.      
<!--[endif]-->Why success is
necessary for individual  and organizational
development and strategies and tactics of success

<!--[if !supportLists]-->2.      
<!--[endif]-->Understanding financial statements

<!--[if !supportLists]-->3.      
<!--[endif]-->Understanding and management of cost

<!--[if !supportLists]-->4.      
<!--[endif]-->Analysis of corporate performance based on published financial  statements

<!--[if !supportLists]-->5.      
<!--[endif]-->Understanding finance and identifying strategic financial decision areas

<!--[if !supportLists]-->6.      
<!--[endif]-->Analysis of Customers and competition
and  identifying strategic marketing  decision areas

<!--[if !supportLists]-->7.      
<!--[endif]-->Understanding people and people processes
and identifying strategic HRM
decision areas

<!--[if !supportLists]-->8.      
<!--[endif]-->Operational effectiveness : Achieving competitiveness in
the areas of    productivity,  efficiency, quality, supply chain and
project management

CORE STRATEGY SUBJECTS :

9.   StrategyFIRST-
For All, By All: Concept of Strategy-in Practice and different types and levels
of strategy

10. Strategic analysis, evaluation
    and choice and strategy models
11. Strategy execution and
    alignment of functional strategies and decisions to strategy

SPECIAL STRATEGY SUBJECTS
:

12. Industry
and competitive analysis - a general framework and generic competitive options

13. Industry and competitive analysis -
understanding a firm's strategic posture as 
the principal source of sustainable competitive advantage

14. Industry evolution and development of a
Point of View [POV] on the future evolution of industry

15. Resources and capabilities analysis

16. Strategic thinking and scenario building

STRATEGIC ISSUES AND MANAGEMENT OF IT AND ITES BUSINESS
[Subjects: 17-24]

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<!--[endif]-->Setting up an
entrepreneurial IT/ITES Venture – preparing a business model covering  identification of opportunities, range of
services, business development approach , financial and organizational issues

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<!--[endif]-->Business development
strategies for expanding into new  applications and new geographies

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<!--[endif]-->Building alliances and
key success factors

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<!--[endif]-->Building and
sustaining competitive advantages in global delivery

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<!--[endif]-->Managing risks in
global delivery  – people, process and
technology

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<!--[endif]-->Strategies for
pricing  IT/ITES services

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<!--[endif]-->Talent acquisition,
retention and dealing with attrition problems

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<!--[endif]-->Deciding when to
invest further or divest in IT/ITES industry
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TIMING OF FORMAL
SESSIONS-KEP:

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<!--[endif]-->12 days, spread over first 3 to 4 months,  either during  9am to 3pm or during 330pm to 930pm

<!--[if !supportLists]-->·       
<!--[endif]-->Sessions will be held either once-a-week or two
continuous days every fortnight or 3 continuous days every month

<!--[if !supportLists]-->·       
<!--[endif]-->No out of station travelling as formal sessions
will be held in the city of stay of the participants

These 12 day  sessions will be
delivered over the DIGITAL platform ( partly audio only service[to be made
available in the offices of the participants provided required infrastructure
is available]  and  partly audio plus video services [to access
which the participants will have to visit a digital class room in the city of
their stay] )

NOTE: Other than these 12 days, the participants will not need to be
away from their work place during the remaining 9 month period.

ADDITIONAL HOURS OF
FACILITATION FOR KEP AND KAP [CAN BE AVAILED OUTSIDE OFFICE HOURS FROM HOMES OF
PARTICIPANTS AT THEIR DISCRETION]:

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In addition 12  days  of concept sessions , there will be facilitation
services  of 120 hours  consisting of [ can be accessed, at the discretion of
the participants,  from their  homes 
provided the participants have 256kbps to 2mbps BSNL/MTNL broadband
service + multi media kit at home]:

A. Discussion Forum 1: Intra –
company discussions = 24 hours [20 
number @75 mins]

B. Discussion Forum 2:
Inter-participants group discussions [ involving managers of  various companies participating in the same
SIP; these discussions will be  led by
Subject coordinators to be   selected by
participants from the entire group participating in the same SIP] = 12  hours 
[10 sessions@75 mins]

C. Self study-80 hours - on [1]
concepts discussed in formal sessions, books and cases distributed, web based
materials and additional project specific concepts not covered during the
formal sessions and [2] special studies to be made specific to the on-the-job
assignments to be undertaken

D. Project discussion with faculty of
the Academy [during 4^th  to 8
month]-company wise-during daytime/late evening = 4 hours [ 3 sessions @ 75
minutes per company over digital platform ]

E. Career counseling and mentoring on
self-transformation [one to one over phone ]

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INFRASTRUCTURE REQUIREMENTS
AT OFFICES AND HOMES:

<!--[if !supportLists]-->·       
<!--[endif]-->For audio plus video sessions, no infra needed;
participants will only need to go to a digital class room located in the city
of their residence.

<!--[if !supportLists]-->·       
<!--[endif]-->For accessing live, audio only services from
the office[ a part of the 12 days of formal sessions will be delivered live to
the offices of the participants], each location, where participants are posted,
should have a dedicated 1 mbps to 2mbps broadband service from BSNL/MTNL and
made  available in a conference room
equipped with LCD projection facility and a WiFi microphone; in case there is
only one participant from a location, broadband service of at least 512kbps to
2mbps should be made available to his/her PC[ implying no need for a conference
room or LCD facility and WiFi microphone]. One key requirement is the fact that
the broadband service to be made available , as just indicated, to the
conference room or to an individual’s PC/Laptop,  must not shared with any other application during the period a
session is in progress

<!--[if !supportLists]-->·       
<!--[endif]-->For accessing from home the additional services
totaling 80 hours, each participant must have a BSNL/MTNL 512 kbps -2mbps
broadband service at home [if not available, then at least 256 kbps to 2mbps
must be available]

<!--[if !supportLists]-->·       
<!--[endif]-->If arrangements as ref under last two bullets
cannot be organized, participants will need to visit nearest R World web stores
and access the web conferencing platform of the Academy through internet.

<!--[if !supportLists]-->·       
<!--[endif]-->The Academy will also deploy live, 2 way
interactive,  audio conferencing  services for a select number of sessions; to
participate in such audio conferencing sessions, participants will only need to
dial a number [to be provided by the Academy] from their mobile or landline.
While such live, 2 way interactive, audio conferencing  services can be accessed while participants
are travelling, it is preferable that the same is done from a totally quiet,
sound free, environment for the benefit of all participants.

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CERTIFICATION:

<!--[if !supportLists]-->·       
<!--[endif]-->To be issued by The Strategy Academy

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<!--[endif]-->The Academy will issue “Star” gradation  to each of its participants [ 5 star, 4
star, 3 star, 2 star and 1 star] separately for [a] attendance, [b]
conformance  to the recommended
processes ref additional studies outside office hours relating to KEP and  project work for KAP, [c] quality of
recommendations made and extent of execution of the same ref the project(s) undertaken;
for this  item, opinion of the concerned
superior will be factored in  and
[d]  extent of changes observed by
superior  in strategic thinking and
action behavior

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FEE

<!--[if !supportLists]-->·       
<!--[endif]-->80000/- plus service tax, payable in one
installment before start of the program;

Additional Charges[Optional,
if a company wants under mentioned services]

<!--[if !supportLists]-->·       
<!--[endif]-->All project related discussions with the
participants from a particular company 
will take place in groups  over
digital platform[please see item D above]; the program fee includes this
service

<!--[if !supportLists]-->·       
<!--[endif]-->However, if participants from a company
want  to have face to face  project discussions, a fee of Rs 1250/- plus
service tax [per participant per 
hour]  will be payable; the exact
amount  payable per hour for  all participants from a particular
company  put together will be Rs 1250/-
times number of participants from the company. The   minimum amount payable, for all participants put together, will
be  10000/- per hour and 30000/- for
each visit to the company  plus
reimbursement of out of pocket expenses;

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<!--[endif]--><!--[if !supportEmptyParas]--> For any queries & further more enquiry, write to response@itvidya.com<!--[endif]-->

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