Which makes us not just among the top four in the category, but the most polled and voted for entrant!
It is by any standards an awesome achievement - the Webbys are the gold standard when it comes to user experience, usability, information architecture and navigation. And a site as vast and as frequently visited and transacted upon by millions of Indians every day necessarily needed to demonstrate ease of use and robustness.
http://www.webbyawards.com/webbys/current.php?season=10
And scroll down to the insurance category
It also feels great looking back at our AAAI performance. Out of 13 awards given across the entire interactive section 7 were won by Tribal DDB India alone. Sweeping 5 metals and 2 finalist nominations in all, Tribal DDB India was a winner in every awarded category in the interactive space.