ValueFirst bags project for a large FMCG company
May 2007, APAC
ValueFirst Messaging (www.vfirst.com), the largest MVNO (Mobile virtual network operator) for data services, to serve enterprises within 3 years of operations signed a contract with a large FMCG company for its brand marketing divisions in Acia-pacific region.
ValueFirst was choosen after thorough technical and commercial evaluation from the regional office of the multibillion dollar FMCG house. Secure SMS gateway, System integration capabilities and global operator connectivity were the main differentiators which got ValueFirst this project.