Using Social Networking as a Marketing tool

Social Networking sites have been very successfuly in not only bringing people to their platform but also making them hooked on for couple of hours a day. This opens new doors for Marketing professionals who can create profiles and get hooked on to prospective customers. But remember not to try sell your product people will hate that, try to build your brand over a period of time, never talk about your product directly. Generally people trust friends advise, so remember this is a long term game plan and you have to gain their trust first.